Tuesday, September 2, 2008

Where There's A Will...


Grace Pescatello pointed me to this article in today's Wall Street Journal. Gunnar Bergmann Jonsson, who works with Iceland's only licensed whale company, is attempting to reinvigorate the whale meat industry since the 20-year ban on commercial whaling was overturned in 2006. And who would be the market for this carnivore's renaissance?


You guessed it: THE HIPSTER!!!


As WSJ writes, "In a bid to entice urban hipsters, Mr. Jonsson started selling marinated whale meat, vacuum-sealed and ready for cooking." (I wonder what kind of marinade hipsters like?) It seems to me that this is not a good plan, considering that, at least in the states, most hipsters are vegans, or at least adamantly opposed to things like commercial whaling.


But whatever works. The home of Bjork and Sigur Rós is still largely a mystery to me.




2 comments:

Allison said...

Ha- some endangered species activists are going to be pissed...

Was your title also meant to be a reference to Free Willy? I hope so.

Grace said...

The thing is, I really think whale meat would be delicious because it has a high fat content. Like seriously, serve me up some! I guess I have no chance at ever being a true hipster. Oh well. My chances were never that good anyway... and I haven't had a real meal in two days now.